Is Your Business on Pinterest?

Pinterest BadgeWhich social media sites is your business active on? With mega brands like Starbucks and Target jumping into Pinterest, now might be the right time for your company. Here are some ideas for how your business can harness the power of Pinterest.


Pinterest is basically an updated, online version of the traditional pinboard – hence the name. Users collect photos and videos called “pins” from around the web, which are organized onto “boards” for others to view, comment and share. Early on, artists and designers were quick to flock to the visual-friendly site before catching the attention of the mainstream public and business world alike.

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Need a babysitter? There’s an app for that!

Mom with BabyFinding a babysitter when you want one is always a gamble. Your regular sitter is either ready, willing and able — or has other plans. Your relatives— if you’re fortunate enough to have them nearby — are busy, too. Friends are reserved for emergencies only, and you’re leery of strangers.

Scheduling kid-free daytime appointments for yourself can really be a challenge too.

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Give your idea a start on Kickstarter

Kickstarter LogoHave an idea you’re sure would work, if only you had the funds to get it off the ground? Your family and friends are behind you and your idea all the way — but that’s not nearly enough to provide the financing your project will involve?

The headstart you need could be, an online funding platform for creative projects from films, games and music to art, design and technology. Since its introduction in 2009, Kickstarter has seen over $643 million pledged by more than 4.2 million people, funding more than 42,000 creative projects!

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Advertising and children: A powerful combination

Child SafetyThanks to a task force study by the American Psychological Association, here are some basic facts you may not realize about kids and advertising:

• It is estimated that children view more than 40,000 commercials each year.

• A majority of all children in the U.S. today have a television in their bedroom.

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Gardening — Grow green, save green and raise some green

Woman plating in the gardenYou’ve probably heard of a Cookie Swap, a favorite holiday tradition across the country. Guests arrive with an abundant supply of their favorite homemade cookies to “swap” with seasonal specialties made by other guests. Everyone leaves with an assortment of holiday goodies and the recipes to go along with them.

Now that it’s “outdoor time” again, why not borrow the Cookie Swap idea and host a Plant Swap? Instead of the holiday desserts, bring plants, seeds, cuttings or bulbs from your garden beds to share, along with used gardening books or tools you no longer need. It’s a great way to save money, learn about new plants, and socialize in the sun with friends.

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Business Etiquette Week

Business MeetingDo you work in an office or does your job take you all over? Is your work environment laid back, intense or something in between? No matter your organization’s culture or industry norms, certain codes of social and professional conduct apply; if not at your workplace, at conferences, meetings and in online interactions on behalf of your company.

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